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Digital Accessibility 2025: Obligation + Opportunity = Competitive Advantage

Accessible by June 2025 - 5 Steps to an optimised Online Presence

Highlights, Tech // Lisa Heinz // Dec 2, 2024

Our 5 Recommendations for Action on the Road to Accessibility

The calculation is simple and convincing: when the Accessibility Reinforcement Act (BFSG) comes into force on 28 June 2025, digital accessibility will become mandatory for many companies. This means short-term effort for online editorial teams, management and development. But at the same time, there is a great opportunity to reach so many more users with an accessible online presence and to realise potential that was previously unattainable. The result: a significant competitive advantage for your company.

To prepare you for the change in the best possible way, we would like to give you 5 recommendations that you can implement step by step:

1: Early Preparation and Analysis

Start preparing for the new requirements now. Analyse your existing digital offerings such as websites, apps and online shops for potential barriers. Create a detailed plan for the step-by-step implementation of accessibility. The earlier you start, the smoother the transition will be.

2: Implementation of the WCAG Guidelines

Base your implementation on the Web Content Accessibility Guidelines (WCAG) 2.2 Level AA. These form a solid basis for the requirements of the Barrierefreiheitsstärkungsgesetz (BFSG). Pay particular attention to:

  • Alternative texts for images and graphics
  • Subtitles and audio description for videos
  • Keyboard operability of all functions
  • Sufficient colour contrasts and legibility
  • Comprehensible language and easy navigation

3: Use modern Technologies

Use innovative technologies to improve the digital accessibility of your online presence:

  • Artificial intelligence (AI): use AI for automated content analysis and personalised user experiences.
  • Voice control: Implement advanced voice control features for easier navigation.
  • Responsive and adaptive designs: Develop web designs that automatically adapt to different user needs.

Do you need help with the technical implementation or do you have any questions? Our experts will be happy to support you!

4: Training and Sensitisation of Employees

Invest in comprehensive training for your employees. Sensitise everyone involved to the importance of accessibility and train them in the application of the WCAG guidelines and the requirements of the BFSG. Accessibility can only be successfully implemented if the entire team understands its importance.

5: Regular Review and Adaptation

Accessibility is not a one-off project, but an ongoing process. Carry out regular reviews of your digital offerings and adapt them if necessary. Include feedback from users with different needs in order to make continuous improvements.

Successfully implementing Digital Accessibility!

Implementation is a challenge at first, but offers great opportunities.

In these 5 steps, you not only create legally compliant digital offerings, but also tap into new user groups and improve the user experience for everyone. Accessibility is not only a legal obligation, but also an important step towards greater inclusion and equality in the digital space.

Start the implementation process today and make your company fit for digital accessibility in 2025. The Tallence experts will be happy to support you - also throughout the entire declaration of conformity.

How about a free Quick Check?

Our free quick check provides you with an initial assessment and advice. You will find out how accessible your current online presence is and what steps you can take. Write to us using the contact form below!

// Contact

Lisa Heinz

  • Head of Digital Experience